Series 1000
Sales Skills Workshop (SSW)
What is the Sales Skills Workshop ?
What is the Sales Skills Workshop ?
The Sales Skills Workshop (SSW) is a practical approach to the improvement of the selling and relationship building process. It is an intensive four-day workshop conducted by experienced sales, marketing, and adult education specialists. Each workshop is designed to accommodate a maximum of eight participants maximum of eight participants who work with a facilitator / instructor. Participants review basic ideas about selling and relationship building, check their current practices and, within the safe environment of the workshop, try new strategies and techniques.
Goals of the SSW
By the end of the workshop, you will be able to:
 | Use selling techniques to inform potential customers and clients about the benefits your products and services will provide to them. |
| Write a useful, practical customer benefit plan. |
| Use simple techniques during your sales presentations. |
| Evaluate the effectiveness of your sales presentations. |
| Conduct highly participatory sales presentations. |
| Use common sales presentation aids ( e.g. flip charts, overhead projectors, samples, referrals) competently. |
| Use good questioning techniques during your sales presentations. |
| Give objective feedback. |
What will I be doing in the SSW?
During the workshops participants each prepare and deliver three 10 minute "mini-sales presentations". They then receive written, oral, and video feedback from the facilitator and their peers on the effectiveness of their sales presentations.
Participants are encouraged to use this feedback to enhance their sales presentation and customer benefit plan development skills.
Participants are strongly encouraged to experiment with different selling techniques and to sell towards different purchasing needs:
New Buy, Modified re-buy, re-buy.
What will I gain from the SSW?
| The opportunity to work closely with your peers to improve your selling, presentation, and relationship building skills. |
| The opportunity to practice a variety of selling and presentation skills. |
| The opportunity to receive valuable feedback from the facilitator and peers immediately following your sales presentation. |
| The opportunity to develop selling, presentation, customer benefit planning skills necessary to conduct effective sales presentations, and relationship building. |
| The opportunity tom recharge your batteries". |
Who can benefit from the SSW?
Anyone who
| is committed to quality selling and relationship building. |
| wants to try different selling and presentation styles. |
| wants to learn from experienced facilitators (instructors) and colleagues. |
| is interested in quality selling and building lasting relationships with customers and clients |
It is essential that all participants free themselves from outside responsibilities for the duration of the workshop.
The registration fee for the SSW is Canadian $1,450.00 per participant, which includes all workshop materials, refreshments and lunches.
Message to approving managers
You’ve hired smart, capable professionals. Yet, maybe some of them don’t use sales techniques as they could.
Here is your chance to help your staff build these critical professional skills. Your people will return ready to make great sales presentations, build customer relationships, and organize their time effectively. They’ll also be able to help you increase your department’s sales record.
Don’t spend time correcting your people. Invest in raising their skill levels. Send them to these skill-packed workshops and build a powerful sales team.
These workshops make an ideal on-sight presentation!
An on-sight setting provides people with a perfect forum in which to learn these skills. It allows them the time it takes to mentally "get into" the topic … lets them get their questions answered on the spot … and gives them the opportunity to try new skills under the watchful eyes of an expert.
Some benefits that make an H.E. Huhn on-sight training course attractive:
| You can train a specific group, or everyone. |
| It’s cost effective. |
| We tailor the training to your organization’s and industry’s needs. |
To learn more about bringing these workshops to your organization, simply contact us for a no-obligation consultation: Tel. 416-431-3185, e-mail: hhuhn@sympatico.ca
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